Published on: April 01, 2025
By: [PIB]
Location: Mumbai, Maharashtra
The media and entertainment industry is witnessing an unprecedented digital transformation, and at the heart of this evolution is the WAVES Bazaar—a revolutionary online marketplace designed to connect professionals, businesses, and creators across the global entertainment ecosystem. With its mission to foster seamless collaboration, WAVES Bazaar serves as the ultimate business hub for the Media & Entertainment industry, enabling professionals to expand their reach, discover new opportunities and engage in high-value partnerships.
Launch of WAVES Bazaar
WAVES Bazaar was officially launched on January 27, 2025, at the National Media Centre, New Delhi, by Shri Ashwini Vaishnaw, Union Minister of Information & Broadcasting, Railways and Electronics & Information Technology, and Shri Gajendra Singh Shekhawat, Union Minister of Culture & Tourism. The launch event was graced by the presence of Shri Sanjay Jaju, Secretary, Ministry of Information and Broadcasting; Shri Arunish Chawla, Secretary, Ministry of Culture; renowned Indian filmmaker Shri Shekhar Kapur; and Shri Gaurav Dwivedi, CEO, Prasar Bharati.
What is WAVES Bazaar?
WAVES Bazaar is a one-of-a-kind e-marketplace that brings together stakeholders from across the Media & Entertainment spectrum—including film, television, animation, gaming, advertising, XR, music, sound design, radio, and more. The platform acts as a bridge between buyers and sellers, ensuring that industry professionals can easily showcase their expertise, connect with potential clients, and secure meaningful collaborations.
Whether you’re a filmmaker searching for a production partner, an advertiser seeking the right platform, a game developer looking for investors, or an artist wanting to showcase your work to global audiences, WAVES Bazaar provides a dynamic space for industry professionals to network, collaborate and grow their businesses.
Key Features & Benefits of WAVES Bazaar
Comprehensive Industry Integration – A unified space for film, television, music, gaming, animation, advertising, and emerging tech sectors like XR, AR, and VR.
Global Reach & Visibility – Expand your business beyond borders and connect with international stakeholders in the entertainment industry.
Seamless Networking & Collaboration – Meet, interact, and collaborate with like-minded professionals, service providers, buyers, and investors.
Streamlined Buyer-Seller Transactions – A structured, easy-to-use platform that enables smooth business interactions between service providers and potential clients.
Diverse Listing Opportunities – Sellers can showcase their offerings in categories such as film production services, VFX, advertising, sound design, music production, gaming, animation, and more.
Access to Exclusive Industry Events & Marketplaces – Get access to industry-specific events, investor meet-ups, and exclusive marketplaces under the WAVES platform.
Verticals of WAVES Bazaar
WAVES Bazaar is structured into multiple verticals, each tailored to cater to a specific segment of the media and entertainment industry. These include:
1. WAVES Bazaar: The Global e-Marketplace for Advertising Services
A dedicated space for advertisers, marketers, and media buyers to explore and acquire advertising solutions. From print to digital to out-of-home (OOH) advertising, this vertical connects brands with the right media partners to maximize their campaign reach.
2. WAVES Bazaar: The Ultimate Marketplace for Live Events
Bringing together event organizers, vendors, and service providers in the live entertainment sector. Whether it’s music festivals, conferences, or corporate events, this vertical helps professionals find collaborators for seamless execution.
3. WAVES Bazaar: The Global Marketplace for Animation & VFX Services
A hub for animation studios, visual effects artists, and post-production houses to showcase their expertise. Filmmakers, game developers, and brands can find the right talent for their animation and VFX needs.
4. WAVES Bazaar: The Global Marketplace for XR, VR & AR Services
Designed for extended reality (XR) professionals, this segment connects innovators in virtual reality (VR), augmented reality (AR), and mixed reality (MR) with businesses looking to enhance their content through immersive experiences.
5. WAVES Bazaar: The Global Marketplace for Films
A one-stop destination for filmmakers, distributors, and investors. This vertical provides opportunities to showcase, acquire, and collaborate on film projects, bridging the gap between creators and financiers.
6. WAVES Bazaar: The Grand Marketplace for Game Makers
For gaming developers, studios, and publishers, this space facilitates connections with investors, voice artists, composers, and marketing experts to help bring interactive entertainment to the next level.
7. WAVES Bazaar: The Global Marketplace for Radio & Podcast
A dedicated space for radio stations, podcasters, and audio content creators to list their services, find sponsors, and collaborate on projects within the ever-growing digital audio landscape.
8. WAVES Bazaar: The Global Marketplace for Comics & E-Books
Authors, illustrators, and publishers can connect with distributors and content platforms to bring their stories to global audiences. This vertical ensures the creative industry thrives in both digital and physical formats.
9. WAVES Bazaar: The Global Marketplace for Web-Series
OTT platforms, independent creators, and digital studios can discover new talent, pitch projects, and collaborate on episodic content for streaming audiences worldwide.
10. WAVES Bazaar: The Global Marketplace for Music & Sound
A dedicated ecosystem for music composers, sound designers, and production houses to engage with filmmakers, advertisers, and gaming companies looking for original compositions and audio solutions.
Who Should Join WAVES Bazaar?
WAVES Bazaar is open to all professionals in the media, entertainment, and creative sectors, including but not limited to:
For Sellers:
Film Producers & Studios – List your film projects and connect with distributors, investors, and sales agents.
Animation & VFX Studios – Showcase your expertise to filmmakers and gaming developers.
Gaming & XR Developers – Find investors, partners, and clients for your game projects.
Music & Sound Professionals – Promote your composition, scoring, and sound design services.
Advertising & Marketing Agencies – Connect with brands and businesses looking for media campaigns.
Radio & Podcast Creators – Gain exposure and monetization opportunities.
Writers & E-Book Publishers – Reach out to production houses, platforms, and content buyers.
For Buyers:
Film production houses and OTT platforms looking for content acquisitions
Media agencies and brands searching for advertising partners
Game developers seeking animation and sound services
Event organizers in need of promotional collaborations
Public sector organizations looking for creative content solutions
How WAVES Bazaar Works
Visit the WAVES Bazaar Website – Navigate to wavesbazaar.com and explore the platform.
Sign Up & Create Your Profile – Register as a buyer, seller, or investor to access the full range of opportunities.
List Your Services or Project Needs – Showcase your work or explore available listings tailored to your business interests.
Connect & Collaborate – Network with industry professionals, schedule meetings, and initiate successful collaborations.
Grow Your Business – Expand your market, find new revenue streams and establish long-term partnerships.
Why WAVES Bazaar is a Game-Changer for the Industry
In a rapidly evolving digital landscape, WAVES Bazaar is revolutionizing the way entertainment professionals connect and do business. By eliminating geographical barriers and offering a structured, category-specific marketplace, the platform ensures that industry players find the right partners faster, negotiate better deals, and maximize their business potential.
Join WAVES Bazaar today and unlock endless opportunities in the global entertainment industry!
Register now at: wavesbazaar.com
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About WAVES 2025
The first World Audio Visual & Entertainment Summit (WAVES), a milestone event for the Media & Entertainment (M&E) sector, will be hosted by the Government of India in Mumbai, Maharashtra, from May 1 to 4, 2025.
Whether you’re an industry professional, investor, creator, or innovator, the Summit offers the ultimate global platform to connect, collaborate, innovate and contribute to the M&E landscape.
WAVES is set to magnify India’s creative strength, amplifying its position as a hub for content creation, intellectual property, and technological innovation. Industries and sectors in focus include Broadcasting, Print Media, Television, Radio, Films, Animation, Visual Effects, Gaming, Comics, Sound and Music, Advertising, Digital Media, Social Media Platforms, Generative AI, Augmented Reality (AR), Virtual Reality (VR) and Extended Reality (XR).
